Sony Bravia EX700 series LED HDTVs

Sony Bravia EX700 series LED HDTVs feature Full HD 1080p resolution; Motionflow 120Hz technology; Edge LED backlight and Bravia Internet video to access movies, TV episodes and music from Netflix, youtube, Slacker etc.

Sony EX700 series HDTVs incorporate Presence Sensor and Energy Saving Switch to save power. With the Presence Sensor, the TV can turn the picture off when nobody at the room and leave only audio on. After 3o min of no motion, the audio is turned off and the TV goes into stand-by mode. Energy Saving Switch can eliminate standby power consumption without unplugging the TV.

Sony EX700 series LED HDTVs will be available in March in five sizes:

* 60-inch Sony KDL-60EX700 MSRP $2999.99
* 52-inch Sony KDL-52EX700 MSRP $2199.99
* 46-inch Sony KDL-46EX700 MSRP $1699.99
* 40-inch Sony KDL-40EX700 MSRP $1399.99
* 32-inch Sony KDL-32EX700 MSRP $999.99

Sony Bravia KDL-40EX700 40-inch LED HDTV features Full HD 1080p resolution; Edge LED Backlighting with slim design; BRAVIA Internet Video; Motionflow 120Hz technology for smooth motion and Ambient Sensor that adjusts color based on room light.

More details on the features of 40EX700 from Sony:

* BRAVIA® Internet Video

Instantly stream a wide variety of movies, TV episodes, videos and music from a large selection of entertainment apps including: Netflix®, YouTube™, Slacker® – the list goes on and on

* USB Input

Share your home videos or photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV’s USB input.

* Presence Sensor

Save energy with an HDTV that turns the picture off when you’re not in the room, leaving only the audio on. After 30 minutes of no motion the audio is turned off and the TV automatically goes into stand-by mode.

* Ambient Sensor

Get a natural looking picture whether you are watching movies late at night or playing video games during the day with an Ambient Sensor that automatically adjusts the picture color based on a room’s lighting.

* Energy Saving Switch

Eliminate standby power consumption without having to unplug your TV. Simply turn the Energy Saving Switch to off position and the TV no longer draws energy from the power source.

Cnet review of Sony KDL-40EX700 3/5 good

Cnet highlights the energy saving features of Sony KDL-40EX700, solid Internet services and relatively accurate color, but also indicates the average picture quality.

March 17, 2010 1:39 PM PDT

By: David Katzmaier
Sony KDL-EX700 series overview

The Sony KDL-EX700 is the second edge-lit LED-based LCD we've tested from Sony this year. If you read the KDL-NX800's review, you will notice more similarities than differences between the two. The price disparity--of $400 between the two series' 46-inch models--gets you improved styling, Wi-Fi networking, and a couple of other minor niceties on the NX800; however, for some reason you lose the innovative "presence sensor." That feature turns the EX700's picture off automatically when you leave the room, and it can really lower power use if you're prone to leaving the TV on. Even without the sensor, the EX700 sips as little power as any TV we've tested--although we expect other LED models we review this year to post similar results.

Careful comparison shoppers might be surprised to learn the two Sonys have nearly the same picture quality. The major performance-related difference is that the EX700 has a matte screen, while the monolithic exterior of the NX800 apparently calls for gloss-- in a bright room, we preferred the matte finish. The EX700's picture won't wow anyone looking for a home theater centerpiece, but the TV earns the practicality nod over its more-expensive brother for buyers who still want Internet video and superb energy efficiency.

Photo credit: Sarah Tew/CNET
Price: $1,247 - $1,529

EX700 Series: Sony expands Bravia Line-Up with new LCD FULL HD LED TV

Sony introduced today, during a press conference held in their HQ at Shinagawa, new stylish Full HD LCD TV LED back lighted, the Bravia EX700 series.

Sony’s new baby is available in 52″, 46″, 40″ and 32″, and features Full HD LCD panel with the MotionFlow 120hz technology, as Well as the Bravia Engine 3, an advanced contrast enhancer, the 24p True Cinema, the Bravia Link and a Human sensor that can detect human presence in order to turn off/on the TV (programmable from 5 to 60 min).

Regarding the other specs, Sony announces digital TV tuner 0(BS • 110 CS), analog TV tuner, but also speaker (10W + 10W), HDMI inputs (x4), D-Sub, D5 x2, LAN (10BASE-T/100BASE-TX) and USB port (x1).

Lastly, our slim TV (2.2cm), will be Network-friendly thanks to the Bravia Network with the usual VOD services like YouTube, U-Next, acTVila.

Power consumption: 134kWh/ year
Weight: 22.7kg
Price: from 120 000 yens to 300 000 yens.

Note: Sony provides a USB dongle (UWA-BR100) that should allow you to connect network wirelessly.